Branding is more than a logo or color scheme. It is the heartbeat of how clients perceive your product or what moves them to act. At its most basic level, a brand is a set of features (such as a name, logo, or design style) that distinguishes it from others. However,...
In the iconic book, “7 Habits of Highly Effective People,” Stephen Covey says successful people “begin with the end in mind.” Why? Because all things are created twice – once through imagination and later in reality. To succeed in business, you must clarify what...